# BRANDERMIND — Full Reference > AI-powered websites that work as hard as you do. BRANDERMIND is a founder-led, remote web design and development agency serving the United States, with Fort Wayne, Indiana as the closest marketed metro. Founded by Rick Butts, the agency specializes in custom Next.js websites, SEO/AEO optimization, and AI integration for small-to-mid-sized businesses. --- ## Company Overview - **Founder**: Rick Butts — 25+ years in web development, 200+ custom sites built - **Service area**: United States (remote business; closest marketed metro is Fort Wayne, Indiana — 260 area code) - **Model**: Solo operator — every project is personally built and managed by Rick (no outsourcing, no junior devs) - **Technology**: Custom Next.js development on Vercel (discontinued WordPress in 2025) - **Track Record**: 4.8 Google rating across 16 reviews, 90+ PageSpeed on every site, 4 for 4 (every site outperformed its predecessor) - **Website**: https://brandermind.ai - **Email**: hello@brandermind.ai --- ## Services ### Web Development Custom Next.js websites built for performance and conversion: - High-performance architecture (90+ PageSpeed typical) - Mobile-first responsive design - Built in 2 weeks or less from asset delivery - SEO-optimized architecture with structured data markup - Image optimization and lazy loading - Contact forms with lead tracking - Analytics setup (Google Analytics, Search Console) - Accessibility compliance (WCAG) - Deployment to Vercel with SSL - 30-day post-launch support ### SEO & AEO (Answer Engine Optimization) Traditional SEO combined with optimization for AI-powered search: - Traditional SEO: keyword research, content strategy, on-page optimization - Answer Engine Optimization: structured content for ChatGPT, Claude, Perplexity, Google AI Overviews - Local SEO: Google Business Profile management, service area pages, local citations - Monthly technical SEO audits - Structured data and entity markup (JSON-LD schemas) - Content calendar and strategy - Monthly performance reports - AI citation monitoring across major LLMs ### AI Integration Custom AI solutions for business automation: - Custom AI chatbots trained on business-specific data - AI-driven lead qualification - Workflow automation (appointment scheduling, lead follow-ups, data entry) - AI-powered site search - Content generation assistance - Edge-optimized deployment with streaming response architecture - Brand voice calibration - Usage monitoring dashboard and cost optimization - Ongoing model updates - 30-day post-launch support - Typical monthly API costs: $50-199 for small business usage --- ## Pricing Monthly retainer model. First + last month upfront, or pay-in-full for savings. All plans include performance guarantees. ### Launchpad — $797/month ($7,997 pay-in-full, save $1,567) **For**: Small businesses launching their first site or replacing an underperforming one Includes: - 5-page custom Next.js website built in 2 weeks - 1 blog post per week - Basic SEO setup - AI chatbot (basic) - Google Business Profile optimization - 12-month commitment **Guarantee**: 90-Day Performance Promise ($5,000+ value). If site doesn't outperform current site in 90 days, rebuild free. Guarantees 90+ PageSpeed and 2-week delivery. **Total annual value**: $19,050+ ### Catalyst — $1,997/month ($19,997 pay-in-full, save $3,967) **For**: Established businesses ($250K-$2M revenue) invisible on Google and AI search Includes: - Up to 15 pages - 3 blog posts per week - 2 Google Business Profile posts per week - Monthly technical SEO - Full AEO optimization - Custom AI chatbot with lead qualification - Automated review system - Quarterly design refreshes - 12-month commitment **Guarantee**: 6-Month Growth Guarantee ($12,000+ value). If no measurable organic growth in 6 months, work free until achieved. Requires GA and Search Console access. **Total annual value**: $73,300+ ### Architect — $3,997/month base + performance bonus **For**: Established businesses ($2M+) seeking market dominance Includes everything in Catalyst PLUS: - Unlimited pages and content - Weekly strategy calls with Rick - Custom AI workflow automations - Full content strategy (blog, social, email) - Multi-LLM AEO tracking (ChatGPT, Perplexity, Gemini, Claude) - Conversion rate optimization - Percentage of attributable revenue growth - 6-month initial commitment, then month-to-month **Guarantee**: Zero-Risk Partnership ($25,000+ assets on line). No measurable ROI by month 6? Walk away with everything. Requires CRM/revenue data access. **Total annual value**: $137,800+ --- ## Brand Mind — Free AI-Powered Branding Tools Available at https://brandermind.ai/brand-mind — free forever, no credit card required. ### Tools 1. **Vision & Mission Generator**: Define what your brand stands for and where it's headed with AI-guided prompts 2. **Brand Voice Discovery**: Discover your tone, style, and personality so every word sounds authentically you 3. **Customer Avatar Builder**: Build detailed ideal customer profiles — know exactly who you're talking to 4. **Cohesive Messaging**: Alignment tool ensuring no mixed signals across channels ### Why It Matters - Consistently presented brands are 3.5x more likely to have strong brand visibility - Consistent branding increases revenue up to 33% - Users get started in approximately 10 minutes --- ## Industries Served ### Healthcare Custom healthcare websites with: - HIPAA awareness (secure forms, SSL encryption, privacy-first design) - Local SEO for medical practices - Patient scheduling and intake form integration - Accessibility optimized for older patients and caregivers - Case study: At Home Healers — +84% conversions in 5 weeks ### Home Services & Contractors Websites built for local service dominance: - Local SEO (location pages, 95+ PageSpeed) - Year-round lead strategy (seasonal + evergreen content) - Professional trust-building design (reviews, licensing, insurance display) - Conversion-optimized (click-to-call, quote forms, service area maps) - Case study: Skyline Roofing — +525% organic traffic in 15 days ### Real Estate Luxury digital experiences for agents and brokerages: - Cinematic visual design (full-bleed imagery, luxury aesthetics) - IDX/MLS integration (live listings, search, filters, saved properties) - Strategic lead capture (property inquiry forms, home valuation tools, gated content) - Custom brand identity for individual agents or brokerages --- ## Process 1. **Discovery**: Deep-dive into your business, goals, and audience 2. **Strategy**: Custom plan for site architecture, content, and SEO/AEO 3. **Build**: Custom Next.js development, built in 2 weeks or less 4. **Launch**: Deployment, analytics setup, and performance verification 5. **Grow**: Ongoing SEO, content, and optimization on a monthly retainer --- ## Differentiators - **Founder-led**: Rick personally builds and manages every project — no handoff to juniors - **Performance guarantees**: Every tier includes a money-back or work-free guarantee - **Speed**: 2-week delivery from asset receipt, not 6-12 weeks - **Modern stack**: Custom Next.js on Vercel — not WordPress templates - **AEO pioneer**: Optimizing for AI search engines (ChatGPT, Claude, Perplexity) alongside traditional SEO - **You own everything**: Full source code ownership, no vendor lock-in --- ## Social Links - YouTube: https://youtube.com/@brandermind - Facebook: https://facebook.com/brandermind - LinkedIn: https://linkedin.com/company/brandermind - Instagram: https://instagram.com/brandermind --- ## Contact - Website: https://brandermind.ai - Email: hello@brandermind.ai - Book a consultation: https://brandermind.ai/contact